Bloomingdales Friends & Family 25% off sale picks

Aqua flare dress bloomingdales

Bloomindales Aqua watercolor floral dress sz M, crossover stripe dress sz XS,

I popped into Bloomies recently and was surprised by the number of petite-friendly items from their in-house “Aqua” line. They’re currently having 25% off most items (excludes brands like Ferragamo, Burberry, and Tory Burch) with code FRIENDS, and free shipping on orders over $150. I thought this floral dress was slightly similar to a painted poppies one that I have & love from Anthro. There were only a few size Mediums left and I couldn’t believe that it fit like this (I’m not pinning anything back)! I’m definitely curious how my usual size XS would fit on someone similar in size. I thought it might’ve been mis-tagged but all the Ms on the rack looked like this. The material was slightly scuba like and the silhouette had a nice, gentle flare without poofing too much. Aqua floral flare dress bloomingdales

BP “moveover” flats – starts in size 4 and comes in lots of colors. I took my usual 5.

Next up, this crossover stripe dress is darling for warmer weather with a nice ridged texture, but I definitely was not wearing the right undergarments for trying this on. I had on a lackluster sports bra, and this cut would be much more flattering with a little more oomph in the chest. An XS fit me fairly well, as shown:
Aqua striped dress bloomingdales
Here’s a few more Aqua brand dresses that come in vibrant colors which are part of the sale. If you like neoprene material, this flare dress comes in 7 colors, looks “shrunken fit” and high-waisted on the model (aka a good fit on petites) and the reviews says it runs pretty small.

For anyone shopping for a getaway, Kate Spade’s first swimwear collection is so. friggen. cute. I had splurged on a bow bikini before my last vacation, but alas it was a return for me as it’s better suited for someone a little more busty. The XS top was not as snug as I’d like and I couldn’t fill out the underwire cups – perhaps best for bra sizes 34A/B and up.

There’s also tons of designer denim included in the sale (such as the exact Rag & Bone jeans I have and the well-fitting CoH ankle skinnies I reviewed), with several options in size 24 and a few obscure 23’s. And thank you very much to a reader, Vivian, who alerted me that my new MK “Sutton” tote is also part of the sale (see the medium size on me), with even more colors to choose from than at Macy’s or Nordstrom! If you ordered any of the above items from Nordstrom yesterday at a lesser discount, I would give their online live chat customer service a try to price match. As long as the same exact item in the same color/size is in stock on a competitor’s website, they’re typically happy to make the adjustment.

**Update: Thank you to reader Diana for letting me know that Nordstrom is actually automatically price matching on their site for the Medium Sutton bag, even though it doesn’t specify the 25% off! It gets added to cart for $246 versus the $328 retail.**
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Please share any favorite finds or recommendations from this F&F; sale!

23 thoughts on “Bloomingdales Friends & Family 25% off sale picks

  • Dressed With Soul March 24, 2015 at 3:32 am

    Thanks for sharing this amazing tip! I felt immediately in love with the floral dress – it fits like especially made for you <3 And as I didn't buy anything in this sales so far I must immediately check if I can get the dress in my size. Happy Tuesday!
    xx from Bavaria/Germany, Rena

  • prudence yeo March 24, 2015 at 4:48 am

    The stripe dress is really pretty, love the flattering v-neckline!


  • Sasa Zoe March 24, 2015 at 7:58 am

    Love the stripe dress<3

    Shall We Sasa

  • Elysia March 24, 2015 at 8:09 am

    I’m a huge fan of Aqua! I was trying not to look at the Friends and Family sale but now I may have to!

    I love the floral dress on you! I hope you ended up buying it. 🙂

  • coffeeslag March 24, 2015 at 9:31 am

    Ahh thanks for this post! Gonna go through their sale section today to see what's good. I was debating popping into the 59th street one to browse but …. too much of a headache haha!


  • awlrain March 24, 2015 at 10:24 am

    Whoa, the Bloomies Aqua watercolor dress on you in the pics is a size medium? No way, size guide says 35.5" bust, but it looks like it fits really well! If anyone tries on XS or S, please share 🙂

  • Rebecca Chung March 24, 2015 at 10:59 am

    The dresses are so gorgeous! I love both of them ❤

  • tailoredandtrue March 24, 2015 at 11:09 am

    I love the striped dress on you! Super cute! Thanks for the sale heads up 🙂

  • Van March 24, 2015 at 12:13 pm

    You're killing me with all these cute things that I can't afford 🙁

  • Florence March 24, 2015 at 12:15 pm

    Thanks for this! I just got a price match at Nordstrom for a few Ralph Lauren bags that were on sale at Bloomie's.

  • jessydust March 24, 2015 at 12:44 pm

    That floral dress is super cute on you!

  • Amy March 24, 2015 at 1:44 pm

    The dresses look so cute! Great for spring!

  • Alice March 24, 2015 at 1:58 pm

    Lovely! Funny thing, my favorite part about Bloomingdale is their awesome dressing rooms with the iPad that allows you to search their inventory, find out the price on something, and have an assistant bring you another size without leaving the room.

    xoxo, Alice / Blog Inconnue / House Inconnue

  • J March 24, 2015 at 2:37 pm

    Just an update- I clicked on the link in your blog and the Aqua Watercolor Floral Dress is no longer available online 🙁 But I love your choices, Jean! You have amazing taste!!

  • Anonymous March 24, 2015 at 3:53 pm

    Don't know if you know this, but Ann Taylor is having a 60% off flash sale right now!!

  • Keri H March 24, 2015 at 5:10 pm

    Wow, love these! The floral pattern is beautiful and I love the structure of the striped one!
    Enclothed Cognition

  • adrienne March 24, 2015 at 10:46 pm

    I love the flower print dress! So pretty and perfect for spring.

  • Paola March 25, 2015 at 5:39 am

    I love the flower print dress, kisses!

  • JTC March 25, 2015 at 4:41 pm

    The watercolor dress looks amazing!! It's lovely! Unfortunately, it's sold out now. 🙁


  • THEDASHINGRIDER March 26, 2015 at 5:16 am

    The striped dress is amazing!
    x Fiona

  • Katya Bychkova March 26, 2015 at 9:47 am

    Floral dress is perfect!

  • Julies Dresscode March 27, 2015 at 5:30 pm

    Love the striped dress <3

  • March 31, 2015 at 9:31 am

    The first floral dress looks really pretty on you. I do find AQUA dresses run smaller sometimes.


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